Real Estate
A real-estate team that catches the buyer at the yard sign, at 9 pm
A home is the biggest thing most people ever buy. Cedar & Main wanted every buyer who stopped at a sign to reach the right agent, right then.
Cedar & Main Realty
Fictional business
A five-agent residential team, run by Jordan, the team lead, and four agents.
A QR code on every yard sign and open-house sheet. Buyers scan to ask about the listing, book a showing, and join the list. Each agent has their own portal and QR code, so the lead lands with the agent whose sign it was.
Example scenarios. Every business on these pages is fictional, and the numbers are worked out from the assumptions shown, not measured results. Your numbers will differ.
Before Alfred
Where the week was leaking
Happy clients are your next deal
Past clients come back and send friends, if you are still in touch when they are ready.
91% of recent home buyers would use their agent again or recommend them to others.
National Association of Realtors, 2025 The sign call goes to voicemail
Agents are showing other homes when the yard-sign call comes in.
Open-house sign-ins go nowhere
A clipboard of names that nobody has time to email.
The setup
How they set it up
- 1
Quick start for the team; each agent added from Settings → Team → "Add them from a spreadsheet, each with their own portal".
- 2
Train your assistant: price, schools, HOA, and showing rules for each listing.
- 3
Bookings → Use my booking tool for showings, or Alfred's calendar per agent.
- 4
Follow-ups: New-lead follow-up for every sign-in, Booking reminder before each showing.
Pro ($99/mo) runs this setup: New-lead follow-up, Booking reminder.
A week with Alfred
What the week looks like
Saturday, 9:05 pm
A couple scans the sign on Elm Street, asks about the HOA fee, and books a Sunday 11:00 showing with that listing's agent.
Saturday, 9:06 pm
The New-lead follow-up starts its emails in the agent's name.
Sunday, 1:00 pm
Open-house guests join the list from the portal instead of the clipboard; each one is in Customers by the time the agent locks up.
Monday
Analytics → Agents shows which agent's signs got the most scans and showings.
The math
Time and money in play
Worked out from the assumptions in each line. Swap in your own numbers.
Agent time
- 30 listing questions a week answered on the portal × 4 minutes each = 2 hours a week, about 8.7 hours a month.
Commission in play
- Say 4 buyer leads a month never get a reply. Over a year that is 48 buyers.
- If a fast reply keeps just 1 of them working with you through a closing, at a $9,000 commission, that is $9,000 back over the year.
What it costs
- About 130 chat replies (1¢ each) and 108 emails (0.2¢ each) a month is $1.52 of credit. Pro ($99/mo) includes $15 a month.
Actionable insights
What you can do this week
One QR code per agent
Put each agent's own code on their signs, so the lead lands with them and never needs re-routing.
Answer the three listing questions up front
Price, HOA and schools are what buyers ask at 9 pm. Put them in before the sign goes up.
Replace the open-house clipboard
A QR code at the door turns every sign-in into a customer you can follow up.
Run the free Sphere Audit
Upload your past-client list and see who is likely ready to move.
Run your own version of this week
Start on the free plan, build your portal in a few minutes, and print your QR code today.